The Social media has already had significant impact in the way we live. Researches show that Americans spend 4 minutes of every hour on various social media platforms. We share much more than we used to after the advent of the social media. Some of the platforms like Facebook boast of more than a billion users. News is broken in social media platforms before any mainstream news agency. Like various spheres of life, social media has also had an impact on the way we do business. If you do not have a social media strategy around your products/brands/services you are definitely missing on what is considered to be a very important channel of customer interaction. Marketing has taken a new dimension after the advent of social media.Download PDF
Modern day business strategy revolves around competition. Most of the time of a business goes into designing strategies to outsmart/outplay competitors. In today’s era every business faces cut throat competition. Intense competition requires well driven marketing. A well driven marketing strategy requires as much information about the market as possible. You need to know the opportunities that the market has to offer and more importantly you need to know your closest competitors. You need to know your competitors well to be a step ahead of them.Download PDF
Social media is changing the way we socialize. Not only that, it is also significantly impacting the way we do business. Since its impact is society wide, this emerging trend is forcing industries to look at different ways of doing business. Customer service is one aspect of business that has seen significant disruption due to the emergence of social media channels. We have entered an era when things like technology and supply chain designs that once used to be differentiators have been commoditized. In such a scenario Customer Service remains one aspect that can act as a differentiator.Download PDF
Actively monitor the Social Media to find conversations on Twitter about type of products which company sells. Monitor for buying indication and recommendation terms within product category and target such people. Reach out to the people who are liking the advertisement on Facebook.Download PDF
Social Media has not just grown but it has exploded. What was once thought off as a way of staying in touch with friends and sharing information is actually started changing the way we live.Download PDF
SocialClout has engaged more than 1,300 users and helped them measure & optimize their social media management processes. We were impressed by the independent and unbiased online review as well as the SmartScore system of scoring methodology of FinancesOnline, a popular business software reviews platform. This led us to register SocialClout at FinancesOnline.
Hosting our product details at FinancesOnline was a satisfying experience as we were conferred with prestigious awards, namely, Rising Star (2016) and a certificate of Great User Experience for their top marketing software category. The Rising Star award is granted to products that have been successful in attracting customers despite being new in the market. The Great User Experience certificate makes users rest assured about the intuitiveness of the user interface. FinancesOnline graded SocialClout an 8 on a scale of 10 by software experts. The score was awarded based on a unique methodology of software evaluation utilized by FinancesOnline called SmartScore system.
FinancesOnline has ranked our SocialClout reviews among the top 10 social media monitoring and marketing software available in the market. SocialClout has been serving individuals, social media managers and companies with optimization and measurement of their social media efforts and majority of SocialClout users are from the US, the UK and South Asia. Experts at FinancesOnline were impressed by the intuitive and well laid out reports provided by SocialClout, which help Social Media Marketers measure and report their efforts and results. These reports cover all the industry standard metrics and KPIs such as engagement, PTA, top influencers, follower counts, engagement breakdown, etc. and can be generated on demand. SocialClout has multiple pricing plans and also provides a free trial version for its potential customers to get hands on experience of the product and to estimate the value they can derive out of it. It is priced at a very competitive price and is apt for start-ups and SMEs as well, besides being highly appealing to corporates and digital marketing agencies.
We thank Financesonline for the listing and accept the award as well as the certificate. We strive to bring value to the customers in a continual fashion by adding more features to the product as well as serving our customers with proactive online support. All our prospective clients, partners and collaborators are invited to accompany us in this wonderful times of social media dominance and importance.
Manage and Measure your Social Media efforts effectively by signing up at SocialClout today!!
|Social Media Campaigns are employed to create a buzz around your business at the social media space. It is one of the most effective marketing strategies for businesses at the social media space. Lot of businesses either offline or online execute social media campaigns at regular intervals to generate traction for their products or services. However, social media campaigns can make or kill any business if not handled meticulously. If you are new to the social media space or looking for some help for effective social media management register here for our upcoming FREE webinar on “60 minutes to effective social media management”.|
2. Finalizing the social media platformsThere are lot of social and professional networks where you can run your social media campaign. Some of the leading ones are Facebook, LinkedIn, Youtube, Twitter and Instagram, among others. However, it is important for you to select the social networks you wish to utilize for your campaign. A lot of parameters viz. nature of content, frequency of posting, campaign reach and others are dependent on selection of social networks.
3. Measure effectiveness of your campaign
|The efforts you put in driving a social media campaign shall help you achieve business objectives of your product or service. You should be able to analyze which social network provides you the greatest reach and help your businesses get more visibility in terms of customer awareness and enhance sales conversions. The receptiveness of the content posted at various social networks shall be analyzed to execute your next social media campaign in a more effective manner.|
1. Your customer is going digitalGone are the days when businesses were going digital. Every successful business today has marched far ahead on the digital arena. The customer discovery, generation of businesses and fulfillment have been digitally powered by a lot of social media platforms. Your customer is going digital too. Be it to appreciate, refer or curse your services, your customers today are using social media platforms to voice their opinions. This calls for a dire need of a simple yet powerful social media tool to know what opinion your customers hold about you and your competitors.
2. Know the quantum of your competitors’ reach
|Imagine you have a digital mom & pop store i.e. an e-commerce website in modern terms! Your smart cousin uploads all of your customer engaging content on the social media and you enjoy the love of your fans. This isn’t the end of the road if you are serious about your business. You need to analyze the nature of your competitors’ posts, sentiments around the posts and the reach of the posts. This will help you craft your winning strategy before your competitor takes a leap ahead.|
5. Know which of your competitors’ posts are loved
|The oracle has spoken! And it tells that not all your posts are liked by all of your followers or visitors. You and your competitor’s posts may carry scores of comments related to the sentiment of their followers. To analyze the sentiments and help you curate your next story, you can either make someone collate the comments of all your competitors or take resort to a social media tracker that analyzes the sentiment of your competitor’s stuff posted out there!|
Social Media Managers often face challenges in managing multiple Social Media Accounts spread across platforms.
If you are managing Social Media accounts of your organization or your clients, we are sure you will instantly relate to these challenges. And, you will be in lookout for a Social Media Management tool which will help you manage all these activities through unified dashboards and intuitive analytics, and without burning your pockets.
To address these needs, we have come up with SocialClout, a comprehensive Social Media Management and Analytics Solution which addresses all of these needs, at an affordable price.
Want to know more about SocialClout ? Join our Webinar!
Who should attend? Digital Marketers, Social Media Agencies, or anyone who is interested in effective Social Media Management